JetBlue is in the crossfire of two groups of flying monkeys over “sponsoring” a convention hosted by a politically left blog. The specifics of this meaningless and mostly manufactured furor don’t really make much difference. What is interesting is JetBlue’s response, which looks to be a lose-lose situation: it irritates the left for caving, and won’t placate the right much, because it isn’t really JetBlue they are railing against.

Since this blog is about half-baked solutions, I offer the following, alternative advice for JetBlue. Issue a statement with substance more like this:

JetBlue is politically agnostic. We don’t care why you are traveling, only that we provide the best travel experience we can. Whether you go to this convention to participate or to protest, we hope you’ll fly JetBlue.

In essence, incite right wingers to protest the convention, taking their money to bring them there. Everyone wins.


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